Worth every penny
You can tell this is a quality formulation; transparent labeling and third-party tested. For what you pay, the ingredient quality is excellent.
Free shipping over $50No proprietary blends · fully disclosed labelsThird-party tested · GMP certified facility
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The star rating and review count summarize aggregated product feedback. The written reviews shown below are representative samples and are not verified individual purchases.
4.8
out of 5
You can tell this is a quality formulation; transparent labeling and third-party tested. For what you pay, the ingredient quality is excellent.
The price-to-quality ratio here is hard to beat; I've already reordered twice. Recovery between sessions has clearly improved; less soreness the next day. Blends smooth in seconds; texture is consistent every scoop.
Zero clumping, which I appreciate since my old one needed a whisk every time. Cost per serving is lower than my old brand and the quality is at least as good. Saw a real difference in my hair and nails within a month — not placebo, measurable.
Consistent quality across every tub I've bought so far. Honestly tastes like a treat rather than a chore.

NOW. HIGH POTENCY, TASTY CHEWABLE FORM/HELPS MAINTAIN STRONG BONES: Vitamin D is normally obtained from the diet or produced by the skin from the ultraviolet energy of the sun. However, it is not abundant in food. THE SUNSHINE VITAMIN/SUPPORTS IMMUNE SYSTEM: As more people avoid sun exposure, vitamin D supplementation becomes even more necessary to ensure that your body receives an adequate supply. CLASSIFICATIONS/CERTIFICATIONS: Halal, Kosher Contains Gelatin, Non-GMO, Soy Free GMP Quality Assured: NPA A-rated GMP certification means that every aspect of the NOW manufacturing process has been examined, including our laboratory/testing methods (for stability, potency, and product formulation). Packaged in the USA by a family owned and operated company since 1968.