Zero clumping, which I appreciate since my old one needed a whisk every time. My energy through the afternoon is noticeably more stable since I started this. Smooth flavor with no weird aftertaste, which is rare in this category.

You can tell this is a quality formulation; transparent labeling and third-party tested. Arrived sealed and well packaged, with a scoop that was actually easy to find.

Cost per serving is lower than my old brand and the quality is at least as good. Smooth flavor with no weird aftertaste, which is rare in this category.

No proprietary-blend nonsense, just clearly dosed ingredients. Label is clear about dosing and the bottle doesn't take up much shelf space. Dissolves completely in water, even without a blender.

Mixes clean with just a shaker bottle — no clumps and no grit at the bottom. For what you pay, the ingredient quality is excellent.

Third-party tested and you can tell — this feels like a premium product without the premium markup.