This zinc has been miraculous in reducing and almost eliminating constant colds and viruses courtesy of my daughter's germ factory aka kindergarten class. I pop half a pill a day during cold season, then less often as a supplement during the rest of the year (vegan diets tend to be a little lower on zinc sometimes). My toddler gets a quarter of a pill ground into her yogurt/applesauce every 2-3 days.<br /><br />And yes, the previous reviewer is correct about the pills - they are white, round pills about 1/2" in diameter that must be swallowed (they are sadly not chewable).

Update: I'm told the product now matching with the picture. I'm changing my review to 5 stars.<br /><br />Problem is not with the product, just with the picture. They show brownish maroon elongated pills. They are actually white round pills. I had bought them 3 years ago, and they were white and round then as well.<br /><br />That is the only reason why I rated 4 star as opposed to 5 star.

To each their own but this type of zinc supplement always has seemed to work best for me and I have been taking supplements for probably close to 20 years now. This type of zinc is the zinc you want.

chealated tablet for easy absorption. Well known established company eases concern, with so many unregulated supplement manufacturers.

Great Product, will buy again!

I love Carlson products. The chelated makes them easier to swallow.